Our video team produced promotional videos to showcase the song ‘Home,’ an original song written and performed by Cinema for the Blind as an anthem to unite the in-home care industry.​

Click to view video

Play

Key points:​
-Promoted the song as an industry anthem​
-Highlighted the importance of access to in-home care​
-Featured on Axxess’ YouTube, LinkedIn, Facebook, Twitter and Instagram accounts​
-Strong engagement on all social media platforms​

Key points:​
-Emails focused on promoting the song industry-wide​
-Promotional emails highlighted the importance of home, relative to COVID-19 and the challenges of our current environment​
-Strong email engagement (read rates, click rates and responses)​

previous arrow
next arrow
previous arrownext arrow
Slider
  • Provider / Operator / Company:
    Axxess
  • Title of Campaign:
    Home Has Never Been More Important​
  • Entry Type:
    Video Campaign​
  • Date of Campaign:
    November 1, 2020