Judges

We chose only the best of experts in marketing and advertising of products and services to recognize cutting-edge design, excellence and innovation in the care continuum. Let’s meet the group!


Eric Molho

Eric Molho is the former Vice President at Neuger. He has significant experience in marketing and marketing communications as well as strategic planning and market research. He brings a unique blend of strategy and creativity skills to serve our clients. Before joining Neuger, he was the founder and principal of Bon Partners in St. Paul, Minn., where he led multiple strategic planning and marketing projects. His professional experience includes working for the Minneapolis Public Schools in a variety of roles, three years with Target Corporation as a buyer, and six years at 3M Company as a marketing supervisor and new product development supervisor.


Mary Ann Donaghy
Principal
Insights & Impact

Mary Ann Donaghy has over 30 years of success as a marketing and strategy leader in companies ranging from Fortune 1000’s to startups in industries including senior living, real estate, higher education, internet services, and consumer package goods. She started her career in senior living serving as Chief Marketing and Communications Officer at the National Investment Center for Seniors Housing and Care (NIC) and is the founder and principal of Insights & Impact, an outsourced marketing firm (www.insights-impact.com). Her focus is providing interim and fractional marketing leadership with a particular focus on market research, strategy development, and operationalizing best-practices marketing.

In Mary Ann’s executive roles at companies including H.J. Heinz, AOL, The Bozzuto Group, and University of Maryland Global Campus, she led internal teams of up to 60 staff and managed multiple marketing agencies, with budgets ranging from $1M to $30M. Several of these roles were global in scope and responsibility. Her focus on building strong, relevant brands and quantitative results has allowed her to consistently deliver revenue and profitability growth and increase the effectiveness of internal and external resources.

Mary Ann holds a bachelor’s degree in French Studies and a minor in International Business from the University of Cincinnati. She lives in Annapolis, Maryland with her teenage son.


Jim Shaw

Jim is a healthcare industry executive with more than 20 years of experience as a senior leader at the national and global levels. From broad functional leadership perspectives of business development, marketing and business solutions ideation, Jim has a deep history of collaboration with US healthcare organizations as they’ve addressed clinical, economic, and operational challenges. Following profound personal family experiences with both the lack of palliative care, and finally with the support of palliative care, Jim chose to leave the corporate world to help create broader access to the palliative care and end-of-life support that his loved ones mostly missed.



Nick Hoffmeyer
VP of Marketing
Broda Inc.

Nick Hoffmeyer is the VP of Marketing at Broda Inc., whose full line of tilt-in-space positioning chairs has been improving people’s lives for more than 35 years. Nick is an authentic leader who builds stories and processes to solve market problems and discover innovations; all the while building harmony, happiness & health with his customers, coworkers, and world.


Karla Pena-Rosa, Ph.D.
Psychologist
Huntingdon Behavioral Health

Karla Pena Rosa, Ph.D. is a licensed psychologist for the state of Florida with experience in the behavioral field, specialized in geriatrics. She received her Doctor of Philosophy in Clinical Psychology from Carlos Albizu University, San Juan Campus in 2012. Dr. Pena Rosa’s ten plus years of experience in the behavioral health field as a clinical psychologist, business owner, and Certified Life Coach, have prepared her to serve in Huntingdon’s Behavioral Health Psychology Leadership Council and Huntingdon’s management team, as a Clinical and Business Development Consultant. Dr. Pena Rosa currently serves as a behavioral health consultant at several skilled nursing facilities in Florida. She believes that it is important to approach resident care from a holistic point of view, with focus on providing seamless integration of medical and psychological care. Karla draws on all her experience to offer a clinical and business-oriented balanced perspective to better serve residents with mental health issues and build Huntingdon’s Behavioral Health presence in the long-term care market. She specializes in business development and marketing strategy, branding, and targeted content creation for diverse communication channels and audiences such as internal organizational communication, clinical providers, and long-term care industry business partners. She favors innovation and creativity fostering business partnerships in the field; certified in Agile methodology to help drive ideas into results. She is interested in research and development of best clinical practices, is a freelance content writer, and serves as director of the organization’s newly hired talent coaching program.


Melissa Bagley
Director of Business Development & Business Coach
Hurricane Marketing Enterprises

Melissa Bagley, Home Care Coach with Hurricane Marketing Enterprises, has 20+ years of Health Care industry experience. She currently works for Hurricane Marketing Enterprises (Also known as Home Care Evolution), where she coaches Home Care owners and their team with their marketing, operations, recruitment & retention needs. Melissa has extensive experience and success with all levels of Home Care Companies from startups to established (10+ Million Dollar Agencies) home care companies across the country. Within the last few years, she has created and developed several coaching classes with Hurricane Marketing Enterprises, and now being offered to hundreds of clients. Her most popular classes include, but not limited to, “How to Market During Lockdown,” “How to Marketing After Lockdown,” and “Marketing Strategies using Medicare.gov.” Melissa prides herself with the tremendous knowledge and experience she has obtained during her career, and continues to challenge herself and her clients to exceed personal and business goals. Prior to becoming a Coach, she was a VP of Marketing & Business Partner for a Home Care Nurse Registry in Florida for 3.5 years. Melissa oversaw the marketing & business development of the company throughout the offices in Florida.


Jonah Blumenthal
Chief Marketing Officer
TypoDuctions | DRIFT

Jonah Blumenthal is the Chief Marketing Officer of TypoDuctions and DRIFT. TypoDuctions is a creative, results-driven marketing agency servicing a wide range of health care entities. DRIFT is a full-service frontline staffing recruitment agency that handles finding candidates, pre-screening, interview scheduling, and more for one flat fee. Jonah’s passion and unique sense of humor fuel his work and reflect on his ever-growing relationships with clients. Jonah is also a part of the Skilled Nursing Future Leaders Class of 2021.


Leah Lindgren, MHA
Executive Advisor
Health Dimensions Group

With more than 25 years of experience in health and senior care marketing, communications, and strategic planning, Ms. Lindgren provides overall leadership and strategic direction to the corporate marketing division. She has vast experience developing integrated, evidence-based marketing and communications strategies that advance enterprise goals and organizational reputation, including brand development, web and social media, and multi-channel campaign planning. Ms. Lindgren’s diverse background includes leading the marketing department for a large teaching and research hospital and multi-specialty medical group, directing strategic planning for a regional referral health system, and serving as principal of a marketing and strategy consulting practice. Previously, she served as executive vice president of marketing and communications and executive vice president of consulting for Health Dimensions Group.


Jenny Rebholz
Principal
PushPoint Marketing

Jenny Rebholz, Principal of PushPoint Marketing, has over 22 years of experience as an integrated marketing communications professional. For 26 years, she has been entrenched in the AEC industry and she works with several firms on the cutting edge of senior living design throughout the United States. Jenny has a unique understanding of the impact the built environment has on successfully elevating senior living communities as well as attracting and retaining residents. She is a contributing writer to The Path to Purchase Institute’s print publication, P2PI Magazine, which highlights the most exciting developments, best practices, trends and research in commerce marketing. In 2021, Jenny was named a Notable Marketing Executive by BizTimes Milwaukee.


Jennifer Dixon
Founder & CEO
JD Solutions Group

Jennifer Dixon is the Founder and CEO of JD Solutions Group, a sales coaching, training and business consulting firm focused on supporting operators and investors in the senior living industry.

With 20 years of sales experience and over 15 years working in senior living, Jennifer brings an expertise that is a unique blend of high-level strategic vision combined with a results-oriented focus on execution.  This deep expertise in sales and marketing led to a strong track record: Jennifer has personally trained over 3500 senior living professionals and coached over 400 senior living communities to improved occupancy and NOI performance. Her ability to design and implement marketing and revenue strategies has made her a trusted resource to dozens of operators and investment groups.

Prior to founding JD Solutions Group, Jennifer held executive leadership roles within several senior living verticals: technology and sales enablement, sales training and consulting and operator/management companies.

Jennifer’s love for selling senior living started 16 years ago, as a Director of Sales and Marketing. Still inspired by her experiences in the field, Jennifer remains committed to the education, empowerment and growth of sales professionals and is a speaker and presenter featured at industry events and a guest lecturer at Boston University’s School of Hospitality Administration.

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